《智學(xué)商務(wù)英語視聽說教程(3)》話題主要圍繞外貿(mào)流程展開。本教材難度介于高職、一本二本院校的商英教材之間,內(nèi)容選取突出商務(wù)場景的真實性、實用性,教材練習(xí)設(shè)計突出可操作性、互動性。內(nèi)容豐富完整,體例編排符合職業(yè)技術(shù)大學(xué)注重學(xué)生職業(yè)技能培養(yǎng)的教學(xué)要求,職業(yè)教育特色鮮明。該教材由從事多年商務(wù)英語教學(xué)的教師團隊編寫,根據(jù)目標(biāo)群體的實際教學(xué)需求,進(jìn)行體例結(jié)構(gòu)的設(shè)計和內(nèi)容的編寫,自編自用,且具有較大的推廣價值。
Unit 1 Developing Clients
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1---Greeting New Clients
Part Ⅲ I Subtopic 2—Clients Developing Strategies
Part Ⅳ I Exploring Culture
Unit 2 Promotion
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1一Product Presentations
Part Ⅲ Subtopic 2--Promotion Strategies
Part Ⅳ Exploring Culture
Unit 3 Business Negotionations
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1--Enquiries and Ofiers
Part Ⅲ Subtopic 2--Specifications and Prices
Part Ⅳ lExploring Culture
Unit 4 Business Contracts
Part Ⅰ Warm-up
Part ⅡSubtopic 1—_Revising and Confirming a Contra
Part Ⅲ Subtopic 2——Contractual Terms & Conditions
Part Ⅳ Exploring Culture
Unit 5 Terms of Payment
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1_Terills of Payment
Part Ⅲ Subtopic 2--Negotiable Instruments
Part Ⅳ Exploring Culture
Unit 6 Packaging and Shipping
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1--Packaging
Part Ⅲ Subtopic 2--International Shipping
Part Ⅳ Exploring Culture
Unit 7 Disputes and Claims
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1--Disputes and the Resuits
Part Ⅲ Subtopic 2--Settlement of a Claim
Part Ⅳ Exploring Culture
Unit 8 Online Business
Part Ⅰ Warm-up
Part Ⅱ Subtopic l—What iS online business?
Part Ⅲ Subtopic 2-0nline Business in Your Life
Part Ⅳ lExploring Culture