《高職高專英語系列:英語閱讀教程(第2冊)》的使用對象主要是應用和商務英語類學生。然而,由于高職高專院校英語教育類的部分學生畢業(yè)后也先后從事商務和行政管理工作,故我們認為,《高職高專英語系列:英語閱讀教程(第2冊)》對于類似英語教育等非商務英語專業(yè)類學生的能力遷移和知識層次拓廣培訓也是不乏裨益的,也是一套可選教材。
《高職高專英語系列:英語閱讀教程(第2冊)》共兩冊,分為基礎篇和提高篇,主要強調(diào)商務背景工作、活動當中相關英語詞匯的學習和積累以及閱讀技巧的介紹和運用,同時也兼顧涉外活動情境當中的一些相關專業(yè)英文詞匯的拓展以及通過閱讀各類英文資訊來獲取商務信息能力的培養(yǎng)。
總序
編寫說明
Unit 1 The Best International Business Schools
Ⅰ.Lead-in:
Picture Talking
Ⅱ.Comprehensive Reading:
Passage A Harvard Business School
Ⅲ.Reading in Depth:
Passage B Columbia Business School
Ⅳ.Reading Skill Focus:
Skimming(1,2)
Ⅴ.Extending Reading:
Forbes
Unit 2 Corporate Culture
Ⅰ.Lead-in:
Picture Talking
Ⅱ.Comprehensive Reading:
Passage A Four Seasons: A True Home Away from Home
Ⅲ.Reading in Depth:
Passage B Apple-the Secret of Success
Ⅳ.Reading Skill Focus:
Scanning
Ⅴ.Extending Reading:
South China Morning Post
Unit 3 Business Dynamics
Ⅰ.Lead-in:
Picture Talking
Ⅱ.Comprehensive Reading:
Passage A Hits at the Box Office Are Creating Retail Blockbusters
Ⅲ.Reading in Depth:
Passage B Sale of the Barbie Dream
Ⅳ.Reading Skill Focus:
Recognizing the Questions for Reading Comprehension
Ⅴ.Extending Reading:
Talk About Chinain English
Unit 4 Succeed in Job Marketing
Ⅰ.Lead-in:
Picture Talking
Ⅱ.Comprehensive Reading:
Passage A Don't Ruin Your Interview
Ⅲ.Reading in Depth:
Passage B Qualities Employer Seek
Ⅳ.Reading Skill Focus:
科普說明文閱讀理解技巧
Ⅴ.Extending Reading:
English Salon
Unit 5 Enjoy Your Work
Ⅰ.Lead-in:
Picture Talking
Ⅱ.Comprehensive Reading:
PassageA How to Get Happiness in Ordinary Job
Ⅲ.Reading in Depth:
Passage B Why We Can Be Miserable at Work
Ⅳ.Reading Skill Focus:
新聞報道類文章閱讀理解技巧
V.Extending Reading:
English Square
Unit 6 To Be a Successful Businessman
I.Lead-in:
Ⅱ.Comprehensive Reading:
Passage A A Marketing Wiz: Ann M.Fudge
Ⅲ.Reading in Depth:
Passage B The 99 Cents Empire
……
Unit 7 Team Spirit
Unit 8 Leadership
Unit 9 Business Responsibility and Ethics
Unit 10 Investment