定 價(jià):48.8 元
叢書(shū)名:“十二五”職業(yè)教育國(guó)家規(guī)劃教材 新商務(wù)英語(yǔ)教程
- 作者:張東昌,李淑瓊主編
- 出版時(shí)間:2015/7/1
- ISBN:9787302395454
- 出 版 社:清華大學(xué)出版社
- 中圖法分類(lèi):H315
- 頁(yè)碼:196
- 紙張:膠版紙
- 版次:1
- 開(kāi)本:16K
張東昌、李淑瓊主編的《新商務(wù)英語(yǔ)寫(xiě)作教程》為專(zhuān)業(yè)核心課教材,全書(shū)共16個(gè)單元,精心設(shè)計(jì)的任務(wù)型活動(dòng)貫穿每個(gè)教學(xué)單元,每單元由Learning Objectives,Warming-up Activities,Sample Study & Writing Tips,Vocabulary in Use,Practical Writing Tasks和Key Sentences for Reference 6個(gè)模塊構(gòu)成,組織和安排多層次、多種形式的寫(xiě)作訓(xùn)練活動(dòng),對(duì)學(xué)生的英語(yǔ)寫(xiě)作技能進(jìn)行訓(xùn)練。
本教材可供應(yīng)用型本科和高職高專(zhuān)院校商務(wù)英語(yǔ)專(zhuān)業(yè)及應(yīng)用英語(yǔ)專(zhuān)業(yè)外貿(mào)和涉外文秘方向的學(xué)生使用。
Unit 1 An Overview of Business English Writing
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 2 Business Memos
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 3 Business Notice & Poster
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 4 Business Advertisement
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 5 Business Letters of Invitation and Thanks
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 6 Business Reports
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 7 Establishment of Business Relations
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 8 Business E-mail, Fax and E-commerce
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 9 Business Circular Letters and Sales Letters
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 10 Business Letters of Credit
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 11 Insurance
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 12 Inquiry,Offer & Counter-offer
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 13 Letter of Application for a Position
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 14 Business Order & Confirmations
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 15 Business Letters of Packing & Shipment
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 16 Business Complaints,Claims & Settlement
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Answers to Exercises
References