高職高專十二五規(guī)劃教材·專業(yè)英語(yǔ)系列:涉外導(dǎo)游英語(yǔ)(上冊(cè))
定 價(jià):24 元
- 作者:梁悅 ,胡愛清 編
- 出版時(shí)間:2010/2/1
- ISBN:9787303101436
- 出 版 社:北京師范大學(xué)出版社
- 中圖法分類:F59
- 頁(yè)碼:220
- 紙張:膠版紙
- 版次:1
- 開本:16開
一、指導(dǎo)思想
本教材以后現(xiàn)代主義教育理論為指導(dǎo),解構(gòu)傳統(tǒng)的課程學(xué)科體系,以涉外導(dǎo)游職業(yè)崗位行動(dòng)領(lǐng)域?yàn)檫壿嫽c(diǎn),創(chuàng)設(shè)學(xué)習(xí)領(lǐng)域和學(xué)習(xí)情境;運(yùn)用建構(gòu)主義學(xué)習(xí)理論,設(shè)計(jì)教學(xué)過程、組織教學(xué)實(shí)施,從而最終達(dá)到涉外導(dǎo)游素質(zhì)的自我養(yǎng)成和涉外導(dǎo)游能力的自主建構(gòu)之目的。
二、主要特點(diǎn)
本教材主要具有以下特點(diǎn):
1.教學(xué)理念的先進(jìn)性
以后現(xiàn)代主義教育理論為指導(dǎo),打破傳統(tǒng)的學(xué)科體系,從典型的工作場(chǎng)景和工作任務(wù)出發(fā),組織教學(xué)內(nèi)容;同時(shí)運(yùn)用建構(gòu)主義學(xué)習(xí)理論的基本原理,以教學(xué)設(shè)計(jì)和教學(xué)資源為手段,創(chuàng)設(shè)學(xué)習(xí)者自主學(xué)習(xí)環(huán)境。同時(shí)要求教師或培訓(xùn)人員采用任務(wù)教學(xué)法,以項(xiàng)目為驅(qū)動(dòng),組織教學(xué)或培訓(xùn)。
2.教學(xué)設(shè)計(jì)的開放性
開放性主要體現(xiàn)在教材內(nèi)含的教學(xué)環(huán)節(jié)和教學(xué)活動(dòng)的設(shè)計(jì)等方面。有利于涉外導(dǎo)游從業(yè)人員和導(dǎo)游相關(guān)專業(yè)在校生之思維培養(yǎng)。
3.教學(xué)素材的立體化
本立體化教材分上、下兩冊(cè),由紙質(zhì)教材、多媒體教學(xué)課件、網(wǎng)絡(luò)教學(xué)平臺(tái)和課程教學(xué)資源庫(kù)四部分組成。
4.教學(xué)指向的職業(yè)化
本教材教學(xué)目標(biāo)直接指向涉外導(dǎo)游工作崗位要求,從典型工作場(chǎng)景和典型工作內(nèi)容出發(fā),序化教學(xué)內(nèi)容,從而使教學(xué)或培訓(xùn)達(dá)到涉外導(dǎo)游職業(yè)標(biāo)準(zhǔn)。
應(yīng)廣東農(nóng)工商職業(yè)技術(shù)學(xué)院梁悅老師之邀,為《涉外導(dǎo)游英語(yǔ)》系列教材寫幾個(gè)字,我本人既榮幸又不安,榮幸之于要作為旅游從業(yè)者代表,為未來將要進(jìn)入旅游行業(yè)的莘莘學(xué)子給予引導(dǎo)、指點(diǎn),讓他們?cè)趯W(xué)習(xí)期間有高水平的、實(shí)用的教材幫助他們盡快地進(jìn)入正確的學(xué)習(xí)軌道,達(dá)到理論與實(shí)踐的一致性,作為業(yè)界代表我深感責(zé)任重大。而不安則起于我不知道院校的教材是否跟進(jìn)時(shí)代的變化,是否符合當(dāng)下旅游業(yè)發(fā)展和實(shí)戰(zhàn)的需要,不希望見到學(xué)生學(xué)習(xí)了一大堆的教材而見到游客時(shí)不知如何開口,真辜負(fù)了在校學(xué)習(xí)的光陰。萬幸的是我見到了該校的全新教材版本,質(zhì)量和水平可稱上乘,學(xué)校編寫教材的原則和定位非常明晰準(zhǔn)確,我尤其欣賞的是選材的實(shí)用性強(qiáng),針對(duì)于各種不同場(chǎng)景,不同主題的介紹做了專題指導(dǎo),學(xué)生掌握的知識(shí)能幫助他們很快就進(jìn)入實(shí)際的應(yīng)用需要,我的不安轉(zhuǎn)變?yōu)樾牢浚腋兄x學(xué)院在教學(xué)上有前瞻性的眼光,更感謝老師們的良苦用心,為培養(yǎng)千萬旅游從業(yè)者嘔心瀝血,辛勤耕耘!
2009年12月國(guó)務(wù)院公布了《關(guān)于加快發(fā)展旅游業(yè)的意見》,引起了全行業(yè)高度關(guān)注,在國(guó)家層面把旅游業(yè)放到重要戰(zhàn)略位置,明確提出了新時(shí)期旅游業(yè)在國(guó)民經(jīng)濟(jì)和社會(huì)發(fā)展中的新的戰(zhàn)略地位和任務(wù)要求,這就是“要把旅游業(yè)培育成為國(guó)民經(jīng)濟(jì)戰(zhàn)略性支柱產(chǎn)業(yè)和人民群眾更加滿意的現(xiàn)代服務(wù)業(yè)”,旅游作為一種生活方式,具有對(duì)人的全面發(fā)展的促進(jìn)意義。
MODULE 1 QUALIFICATIONS
Unit 1 Work as a tour guide
Unit 2 Planning a tour
Unit 3 Meeting the guests
Unit 4 Moving people
Unit 5 Leadership skills
Unit 6 Dealing with problems
MODULE 2 RECEPTION
Unit 7 En route
Unit 8 Greetings
Unit 9 Hotel accommodation
Unit 10 Dining in China
Unit 11 Travel itinerary
Unit 12 Shopping
Unit 13 Entertainment
Unit 14 Farewell
Unit 15 Handling complaints
Generally speaking, a local schedule consists of two parts: the touristsschedule and your working schedule. The elements of the tourists scheduleshould include: sites to be visited, hotels, modes of transportation, andrestaurants to be used, dates and time for arrival and departure, meals, freetime, etc. This schedule should be written in a way that the tour leadercould understand and use it to inform the group about each days activities.if you make good preparation for this schedule, you will save lots of timeeach day by not having to go over the days schedule with the tour leader.
Since the reader of the working schedule is usually the guide himself/herself, the local schedule should he a detailed working schedule for theguides own use. A good local schedule will help the guide understand thecontent of the tour, permitting him/her to make the necessary preparationsemotionally and practically. If you are the guide that will he with the touristspresenting information and taking care of their daily needs, you will need anhourly schedule for the entire time that you will be with them. The moredetailed it is, the easier it will be for you to make the tour run smoothly.You should try to think of everything that you would need to do during thetour and write it into the schedule. And try to think of all the problems thatyou might have and brainstorm possible solutions to these problems. Thisschedule is for your benefit. The time you spend on preparing it will affectyou and your ability to do your job as a highly qualified tour guide. It is wisefor you to prepare your local schedule in written form concisely providing thenecessary details. And you can put it in your pocket along with your tour.