本書為普通高等教育“十二五”應(yīng)用型本科規(guī)劃教材,力圖從與學(xué)生本身的學(xué)習(xí)、生活相關(guān)的話題入手,引導(dǎo)學(xué)生自主學(xué)習(xí)和自我表達(dá)。教材分話題和導(dǎo)入、篇章生詞、短語和表達(dá)法、注釋、翻譯、討論、寫作等部分。本教材的讀者對(duì)象為已經(jīng)掌握基本語法結(jié)構(gòu),具備一定的詞匯量,想進(jìn)一步提高英語水平的學(xué)生。
《普通高等教育"十二五"應(yīng)用型本科規(guī)劃教材:新世紀(jì)媒體英語閱讀(第1冊)》適合大學(xué)英語專業(yè)以及其他專業(yè)學(xué)生選修,也可供準(zhǔn)備參加英語等級(jí)、研究生、托福、雅思、商務(wù)英語證書(BEC)等考試的學(xué)生以及英語愛好者選讀。
Unit 1
Part A The Sorrow Beneath the Sea
Part B Special Expressions
Unit 2
The Development of China's Space Mission
Unit 3
Part A Curiosity Lands on Mars
Part B What Is a Newspaper?
Unit 4
Obama's Iran Gamble
Unit 5
Part A What's Typhoon?
Part B Where Does News Come from?
Unit 6
We Haven't Walked on Mars Yet, But People Are Already Selling Pieces of It
Unit 7
Part A Do Not Adjust Your Set
Part B Headlines
Unit 8
The School That Will Get You a Job
Unit 9
Part A Chinese E—Commerce
Part B Who Processes the News?
Unit 10
Power Surge
Unit 11
Part A Financial Crisis
Part B When Is It News?
Unit 12
Iranian Women's Freedom
Unit 13
Part A Why the Iron Lady Endures?
Part B The Importance of Accuracy
Unit 14
Morsi's Moment
Unit 15
Part A The People's Pope
Part B The Need for Objectivity
Unit 16
Global Warming
Reference Key to the Exercises
Reference
版權(quán)頁:
The ease of Tao bao shopping, and expectation of bargains, helped her neighbor become a local star.An early convert, Jia Peixiao, 34, sold $1.3 million of willow straw and rattan products in 2013 and expects to double that volume this year.Inside the family's courtyard home, Jia sits beside a poster of Jack Ma.
"Many people in the village and elsewhere consider Ma as a god," said Jia,who ranks him highly, after reading some of the popular Ma biographies that fill China's airport bookshops, but not to divinity."He's a man who dares to do things, he has created a new era, an era of e—commerce," Jia said.
Earlier in his career, Ma was labeled a cheat and a madman, but his success, fortune and maverick streak have since endeared him to most Chinese.In recent years, Ma has been called the Godfather of business startups, the Napoleon of the IT world, and even a grass—roots hero.Unusual for a Chinese boss, he also makes fun of himself, such as dressing as Snow White, or Lady Gaga, for Alibaba's annual party.
Jia, a computer science graduate, appears a model disciple, having moved on from Tao bao to create his own brand, Munuan, that now operates a T mall store, for a $ lo,ooo annual fee.Most customers are urban, female white—collar workers between 18 and 35, he said.