本教材根據(jù)商務(wù)英語(yǔ)專業(yè)就業(yè)崗位的工作任務(wù)模塊化教學(xué)內(nèi)容,在訓(xùn)練專業(yè)能力的同時(shí)融入技能和創(chuàng)新能力的訓(xùn)練,構(gòu)建符合商務(wù)英語(yǔ)崗位需求的框架體系,幫助學(xué)生真正做到以英語(yǔ)為工具,服務(wù)商務(wù)崗位的相關(guān)工作,學(xué)以致用。 全書(shū)分為6個(gè)單元共18項(xiàng)寫(xiě)作任務(wù),分別介紹求職與應(yīng)聘、對(duì)外商務(wù)交際、內(nèi)部事物處理、會(huì)展事務(wù)、業(yè)務(wù)往來(lái)、合同執(zhí)行等六大工作模塊的內(nèi)容,循序漸進(jìn),每種體裁均提供寫(xiě)作范例及分析,方便套用和學(xué)習(xí)。修訂版增加并擴(kuò)充商務(wù)函電方面的相關(guān)寫(xiě)作,適應(yīng)學(xué)生的工作需求。
鄔慶兒,副教授,廣州市廣播電視大學(xué)副主任,持續(xù)在遠(yuǎn)程教育教學(xué)領(lǐng)域開(kāi)展相關(guān)研究,取得了較為豐富的研究成果,發(fā)表學(xué)術(shù)研究論文38篇,其中北大核心期刊10篇,省級(jí)以上刊物28篇,編寫(xiě)教材2部,獲得了國(guó)家、省、市的20多個(gè)獎(jiǎng)勵(lì)和榮譽(yù)。
Unit 1 Job Application
Task One Job Application Letter
Task Two Resume
Unit 2 External Correspondence
Task One Section Ⅰ Letters of Invitation
Section Ⅱ Accept/Decline an Invitation
Task Two Congratulation Letters
Task Three Thank-You Letters
Task Four Apology Letters
Unit 3 Internal Communication
Task One Notices
Task Two Memos
Task Three Business Reports
Task Four Meeting Minutes
Unit 4 Conference and Exhibition Writings
Task One Company Profile
Task Two Product Presentation
Task Three Letter of Establishing Business Relations
Unit 5 Business Contact
Task One Enquiries and Offers
Task Two Counter-Offers and Re-Counter-Offers
Task Three Order
Task Four Business Contract
Unit 6 Contract Execution
Task One Payment
Task Two Shipment
Task Three Insurance
Task Four Complaints, Claims & Adjustments Section Ⅰ Complaints and Claims
Section Ⅱ Adjustment Letter
Appendix Ⅰ Guide to Certificates
Appendix Ⅱ Key to Exercises